• Optimize the front end of the casino to search engines.
• Optimizing the lobby page to enhance your brand offers exposure to search engines.
• Optimizing the promo pages to rank for your brand relevant keywords for example brand name: 888 bonus code or Bet365 Promo offers.
• Optimize your sportsbook and odds feed for better performance on SERPS.
• Optimize your support and FAQ pages
• Optimize game pages
• Optimize reviews on-site and off-site
• Build brand trust manage active player updates and information hub
• Brand protection sets the foundation of your brand with support dedicated sites.
• Protect your brand traffic from competitors and affiliates.
• Optimize Page speed
• Tracking implementation
• Build a content strategy for all the brand activity by market

• Affiliate – Immediate effect on traffic, brand awareness, Traffic, Number of NDC’s, Number of FTD’s, Total GGR, NGR, and more.
• Paid – Immediate effect on traffic, brand awareness, Traffic, Number of NDC’s, Number of FTD’s, Total GGR, NGR, and more.
• Organic – Immediate and long term impact
• Direct – Immediate effect on traffic, brand awareness, Traffic, Number of NDC’s, Number of FTD’s, Total GGR, NGR, and more.

The SEO process allows online casinos to communicate better with their players. Online review and user experience matter. Review sites are shaping the landscape of online consumer behavior and online casinos are not an exception. Like any other online entity, they need to protect and maintain their messages and brand voice throw the organic channels they can control. Spill Media will create a brand communication plan to cover all your brand needs and improve your player retention and acquisition rates.

Our main goal in Spill Media is to build strong brand trust. We develop A-Z guidelines with a clear road map to follow. How you communicate with your players will determine the performance of your online casino operation. SEO Optimized products will serve as a communication tool with the player.

Before you start any iGaming venture C level and the organization executives are building a prediction model the predict the estimated performance of the casino brand. iGaming C level tries to structure a PNL that explains in detail the growth rate. SEO analysis can help and share more details on competitors and iGaming organizations that operate in the market. The technical SEO tools allow us to have a deep overview of our competitor activity, brand positioning, and marketing spending.

• Market Research
• Product SEO RND and recommendations
• Structure the front and the site pages by topics and importance.
• On-site performance test
• Tracking implementation
• Follow best practice SEO guidelines to optimize your casino brand pages
• Optimize your multi-language site by market
• Optimize your site pages for relevant keywords we want to target

In recent years, as a result of the proliferation of digital technology, the iGaming sector has seen significant growth throughout the globe, which has been followed by a significant increase in the number of people who play these sorts of games. Statistical information provided by statista.com indicates that the industry for online betting games was valued at around 46 billion dollars in 2017. The company is expected to attain a valuation in excess of 94 billion dollars by 2024, which is a double-digit increase from today’s level. This progress is aided by new technology like smartphones and mobile applications, as well as by the rising adoption of these services by gamblers, who are starting to recognize the enhanced security offered by this sort of service as a result of these advancements. The legalization of sports betting was also proclaimed by the Supreme Court of the United States of America in 2018, enabling several online betting businesses to develop their services in this area. Whether you own an online cash games website or a sports betting operation, iGaming SEO is the most effective instrument for enhancing your brand and achieving your objectives.

Casino SEO refers to Search Engine Optimization that is tailored exclusively for sites in the iGaming business and online gambling sites such as online casinos, sports betting (eSports), roulette, online lottery, poker, and so on. Casino SEO is also known as gambling SEO.

Search engine optimization is the practice of improving the quality and quantity of internet traffic to a website or a web page from search engines. SEO tries to engage unpaid traffic rather than direct traffic or sponsored traffic, as opposed to other marketing techniques.

Backlinks do, in fact, have the potential to influence the search engine optimization (SEO) ranking of a website. Backlinks are links located on other websites that point to your own website. Backlinks are also known as inbound links. The presence of these backlinks is seen as a vote of confidence in the overall quality of your website by search engines. Your website’s potential for ranking better in search engine results is directly proportional to the number and quality of backlinks it possesses.

Yes, the speed of a website can affect its SEO (search engine optimization) rank. Search engines want to give their users the best experience possible, so they like to show websites in their search results that load quickly. If it takes a long time for your website to load, it is less likely to show up high in search results. So, if you want your SEO ranking to go up, you need to make sure your website is fast. This can be done in a number of ways, such as by making your images smaller, reducing the size of your CSS and JavaScript files, and letting your browsers save copies of files.

There are many factors that can affect a website’s search engine optimization (SEO) ranking. Some of the most important factors include the quality and relevance of the website’s content, the number and quality of backlinks pointing to the website, the user experience of the website, and the website’s performance, including its speed and mobile-friendliness. Other factors that can impact SEO ranking include the presence of keywords in the website’s content and meta tags, the website’s structure and hierarchy, and the use of social media to promote the website.

Onsite search engine optimization (SEO) is the process of improving a website’s search engine ranking by making changes to the content and other aspects of the website itself. As part of this process, the website’s content will be optimized to incorporate relevant keywords; the website’s structure and hierarchy will also be optimized; and the website’s user experience will be improved. Onsite search engine optimization can also involve optimizing the website’s performance, such as its speed and its compatibility with mobile devices, as well as the website’s meta tags, photos, and other media. It is possible to boost a website’s rating in the search engine results and attract more organic visitors by working on the website’s onsite search engine optimization (SEO).

Competitor analysis is a widely used technique in the search engine optimization industry (SEO). This entails learning about the SEO tactics and strategies employed by your rivals in order to comprehend how they are performing well in search engine results. You might find ideas to apply to raise the rating of your own website by researching the SEO practices of your rivals. This may entail investigating the keywords that your rivals are using, learning how their websites are organized, and examining the kinds of material they are producing. You may create your own techniques to raise your position and draw in more organic visitors by learning what your competitors are doing to succeed in SEO.

Content clusters, also known as topic clusters, are a strategy for organizing and optimizing content for search engines. The idea behind content clusters is to group related pieces of content around a specific topic or theme, and to link these pieces of content together in a logical way. This helps search engines understand the structure and relevance of your content, and can improve the visibility of your website in search results.

Here are the steps for creating a content cluster:

• Identify a core topic: Choose a core topic that is relevant to your business or website, and that your target audience is interested in.
• Research related keywords: Use keyword research tools to identify a list of related keywords and phrases that people might use when searching for information on the core topic.
• Create a pillar page: Write a comprehensive, in-depth piece of content (called a pillar page) that covers the core topic in detail. This page should include relevant keywords and should be linked to from other pages on your website.
• Write supporting content: Write additional pieces of content (called cluster content) that cover specific subtopics related to the core topic. Link each piece of cluster content back to the pillar page, and link the pillar page to the cluster content.
• Promote and link to the pillar page: Use social media, email marketing, and other tactics to promote the pillar page and drive traffic to it. Also, link to the pillar page from other websites and pages to build authority and improve its visibility in search results.
• By following these steps, you can create a content cluster that helps search engines understand the structure and relevance of your content, and that can improve the visibility of your website in search results.