Iceland iGaming market overview 2020

Icelnad iGaming General info

Iceland, a Nordic island nation with a Viking history. Most of the population lives in the capital, Reykjavik. Iceland has no state gambling operator. Instead, all gambling activities are restricted to non-state institutions and charity organizations with a license.

Market Size Population – 364,134

Capital – Reykjavik

Language – Icelandic

Search Engine – Google.is

TLD – is

Legal GGR Estimation – 83M Euros

Legal NGR Estimation – 28M Euros

48% of the legal revenue comes from Electronic slot machines
Lotto – 21% of the market share
Sports Betting – 7% of the market share
All forms of Online Gaming participation 70-79% of the population

GDP – 24M Euros

The Gross Domestic Product measures the value of economic activity within a country. The GDP figure in 2019 was $24,184 million, Iceland is number 108 in the ranking of GDP of the 196 countries that we publish.

Internet Penetration – 96.6% of the population

Internet shopping – 67%

Online Internet shopping is growing in Iceland, with just over 67.3% of internet users doing at least some of their shopping online.

Mobile Penetration – 90-100%

Iceland is among the top countries in the world in terms of internet use, with a penetration rate close to 100%.

Gaming Legislation – Casino gambling is illegal in Iceland. Those who operate an illegal casino will face punishment. However, not all forms of gambling are illegal as players can play lottery-type games, bingo and are allowed to bet on sports

Big players in the Market